Marketing — study plan
- Credit hours
- 133
- Levels
- 9
- Courses
- 61
- Degree
- bachelor
The Marketing study plan at University of Ha'il is an accredited bachelor programme spanning about 5 years (9 academic levels), requiring 133 credit hours across 61 courses of required and elective study. The table below lists the courses and their credit hours for each level.
Level 1 18 credits
| Code | Course | Credits |
|---|---|---|
| CRCL115 | University Life Skills | 3 |
| ENGL100 | English Language | 2 |
| MATH127 | Algebra | 3 |
| ETEC115 | Computer and information | 2 |
| ARAB100 | Arabic Language skills | 2 |
| IC111 | Islamic Culture | 2 |
| ENGL1004 | Pre-Intermediate English | 4 |
Level 2 17 credits
| Code | Course | Credits |
|---|---|---|
| ENGL1005 | Intermediate English | 4 |
| MATH128 | Finite Mathematics | 3 |
| MGTB101 | Principles of Management | 3 |
| EDUC115 | Work values and ethics | 2 |
| MISB101 | Principles of MIS | 3 |
| EDUC125 | Entrepreneurship | 2 |
Level 3 17 credits
| Code | Course | Credits |
|---|---|---|
| STAT102 | Quantitative Methods For Business I | 3 |
| MATH129 | Business Calculus | 3 |
| ENGL106 | English for Business | 2 |
| ACCB101 | Principles of Accounting I | 3 |
| MKTB101 | Principles of Marketing | 3 |
| ECNB101 | Principles of Microeconomics | 3 |
Level 4 18 credits
| Code | Course | Credits |
|---|---|---|
| STAT103 | Quantitative Methods For Business II | 3 |
| MKTB221 | Essentials of Consumer Behavior | 3 |
| MGTB225 | Business Communication | 3 |
| MKTB222 | Services Marketing | 3 |
| ACCB102 | Principles of Accounting II | 3 |
| ECNB102 | Principles of Macroeconomics | 3 |
Level 5 18 credits
| Code | Course | Credits |
|---|---|---|
| FINB101 | Principles of Finance | 3 |
| MGTB313 | Operations Management | 3 |
| MGTB310 | Business legal environment | 3 |
| MKTB310 | Marketing Communication | 3 |
| MKTB312 | Sales management | 3 |
| MKTB313 | Product & Brand Management | 3 |
Level 6 12 credits
| Code | Course | Credits |
|---|---|---|
| MGTB317 | Organizational Behavior | 3 |
| MKTB320 | Marketing Research and Analytics | 3 |
| MKTB322 | Industrial Marketing | 3 |
| MKTB323 | Digital Marketing | 3 |
Level 7 9 credits
| Code | Course | Credits |
|---|---|---|
| MKTB469 | Summer MKTB Coop education | 0 |
| MKTB470 | MKTB Coop Education | 9 |
Level 8 15 credits
| Code | Course | Credits |
|---|---|---|
| MKTB421 | Strategic Marketing | 3 |
| MKTB475 | Research Project in Marketing | 3 |
| MKTB423 | International Marketing | 3 |
| MGTB324 | Business Ethics & Corporate Responsibility | 3 |
| MGTB421 | Strategic Management | 3 |
Electives 57 credits
| Code | Course | Credits |
|---|---|---|
| MKTB324 | Social Media Marketing Elective | 3 |
| MKTB325 | Public Relation Elective | 3 |
| MKTB326 | Tourism Marketing Elective | 3 |
| MKTB327 | Retail Management Elective | 3 |
| MKTB424 | Contemporary Marketing Issues Elective | 3 |
| MKTB425 | Direct Marketing Elective | 3 |
| MKTB426 | Pricing Strategies Elective | 3 |
| MKTB427 | Fashion Marketing Elective | 3 |
| MKTB428 | Sport Marketing Elective | 3 |
| FINB315 | Corporate Finance Elective | 3 |
| MISB325 | Fundamentals of Web Design Elective | 3 |
| MISB318 | Fundamentals of E-commerce Elective | 3 |
| MGTB321 | Supply Chain Management Elective | 3 |
| MGTB314 | Human Resource Management Elective | 3 |
| MGTB326 | Project Management Elective | 3 |
| MISB424 | Business Intelligence System Elective | 3 |
| FINB316 | Islamic Finance Elective | 3 |
| PSCH111 | Introduction to psychology Elective | 3 |
| PSCH211 | Social Psychology Elective | 3 |
This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source
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Frequently asked questions about Marketing
How many credit hours is Marketing at University of Ha'il?
Marketing at University of Ha'il requires completing 133 credit hours to graduate, spread across 61 courses.
How many years is Marketing at University of Ha'il?
The study plan for Marketing spans about 5 years (9 levels/semesters) under the approved plan.
What degree does Marketing award?
Marketing at University of Ha'il awards a Bachelor's degree after completing 133 credit hours.
Is Marketing offered at other universities?
Yes, Marketing is offered at at least 12 other universities in the Beseyat database. You can compare their study plans in the "Same major at other universities" section on this page.