Bachelor of Business - Marketing — study plan
- Credit hours
- 480
- Levels
- 4
- Courses
- 35
- Degree
- bachelor
The Bachelor of Business - Marketing study plan at Bahrain Polytechnic is an accredited bachelor programme spanning about 2 years (4 academic levels), requiring 480 credit hours across 35 courses of required and elective study. The table below lists the courses and their credit hours for each level.
Year 1 120 credits
| Code | Course | Credits |
|---|---|---|
| BU6016 | Business Ethics | 15 |
| EL6006 | English Communication Skills A | 15 |
| BU6007 | Introduction to Economics | 15 |
| BU6004 | Introduction to Management | 15 |
| BU6013 | Business Mathematics | 15 |
| EL6007 | English Communication Skills B | 15 |
| BU6009 | Introduction to Finance | 15 |
| BU6001 | Introduction to Marketing | 15 |
Year 2 120 credits
| Code | Course | Credits |
|---|---|---|
| BU7003 | Business Law | 15 |
| BU6005 | Introduction to Accounting | 15 |
| BU6010 | Management Information Systems | 15 |
| BU6006 | Quantitative Business Methods | 15 |
| BU6015 | Business Analytics | 15 |
| BU6011 | Business Research Methods | 15 |
| BU7002 | Human Resource Management | 15 |
| GS5102 | Introduction to Human Rights - Labour Rights | 5 |
| GS5103 | Modern Economic History of Bahrain | 5 |
| GS5104 | Arabic Language | 5 |
Year 3 135 credits
| Code | Course | Credits |
|---|---|---|
| BU7102 | Digital Marketing | 15 |
| BU7101 | Integrated Marketing Communication | 15 |
| BU7103 | Marketing Research | 15 |
| BU6012 | Project Management | 15 |
| BU7100 | Services Marketing | 15 |
| BU8105 | Social Media Marketing Strategy | 15 |
| BU7501 | Festivals and Events Management Elective | 15 |
| BU7107 | Narrative and Copywriting for Marketing Elective | 15 |
| BU7007 | Alternative Dispute Resolution Elective | 15 |
Year 4 165 credits
| Code | Course | Credits |
|---|---|---|
| BU8104 | Advanced Digital Marketing | 15 |
| BU8101 | Marketing Management | 15 |
| BU8102 | Marketing Planning | 15 |
| BU8103 | Brand Management Elective | 15 |
| BU8100 | International Marketing Elective | 15 |
| BU8199 | Cooperative Industry Project Marketing Elective | 30 |
| BU8197 | Cooperative Industry Project Enterprise Elective | 30 |
| BU8198 | Cooperative Industry Project Marketing & Enterprise Elective | 30 |
This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source
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Frequently asked questions about Bachelor of Business - Marketing
How many credit hours is Bachelor of Business - Marketing at Bahrain Polytechnic?
Bachelor of Business - Marketing at Bahrain Polytechnic requires completing 480 credit hours to graduate, spread across 35 courses.
How many years is Bachelor of Business - Marketing at Bahrain Polytechnic?
The study plan for Bachelor of Business - Marketing spans about 2 years (4 levels/semesters) under the approved plan.
What degree does Bachelor of Business - Marketing award?
Bachelor of Business - Marketing at Bahrain Polytechnic awards a Bachelor's degree after completing 480 credit hours.
Is Bachelor of Business - Marketing offered at other universities?
Yes, Bachelor of Business - Marketing is offered at at least 2 other universities in the Beseyat database. You can compare their study plans in the "Same major at other universities" section on this page.