Digital Marketing Diploma — study plan
- Credit hours
- 75
- Levels
- 6
- Courses
- 28
- Degree
- diploma
The Digital Marketing Diploma study plan at Najran University is an accredited diploma programme spanning about 3 years (6 academic levels), requiring 75 credit hours across 28 courses of required and elective study. The table below lists the courses and their credit hours for each level.
Level 1 17 credits
| Code | Course | Credits |
|---|---|---|
| حال 153 | Computer Skills | 2 |
| دار 153 | Principles of Business Administration | 3 |
| حسب 154 | Principles of Accounting | 3 |
| تسق 161 | Introduction to Marketing | 3 |
| نجل 192 | Reading and Writing 1 | 2 |
| نجل 193 | Listening and Speaking 1 | 2 |
| نجل 197 | Language Structures 1 | 2 |
Level 2 17 credits
| Code | Course | Credits |
|---|---|---|
| كمي 152 | Principles of Statistics | 2 |
| قصد 155 | Principles of Economics | 3 |
| تسق 171 | Consumer Behavior | 3 |
| تسق 173 | Sales Operations Management | 3 |
| نجل 195 | Reading and Writing 2 | 2 |
| نجل 196 | Language Structures 2 | 2 |
| نجل 198 | Listening and Speaking 2 | 2 |
Level 3 16 credits
| Code | Course | Credits |
|---|---|---|
| تسق 172 | Integrated Marketing Communications | 3 |
| تسق 176 | Customer Relationship Management | 2 |
| تسق 261 | Product and Brand Management | 3 |
| تسق 262 | Fundamentals of Digital Marketing | 3 |
| تسق 274 | Pricing Management | 2 |
| تسق 275 | Distribution Channels Management | 3 |
Level 4 17 credits
| Code | Course | Credits |
|---|---|---|
| تسق 263 | Services Marketing | 3 |
| تسق 265 | Practical Cases in Marketing | 2 |
| تسق 266 | Marketing Research | 3 |
| تسق 276 | Strategic Marketing | 3 |
| تسق 278 | Marketing Information Systems | 3 |
| تسق 279 | International Marketing | 3 |
Level 5 5 credits
| Code | Course | Credits |
|---|---|---|
| تسق 282 | Applied Training | 5 |
Elective Courses (choose 3 credits) 3 credits
| Code | Course | Credits |
|---|---|---|
| تسق 270 | Contemporary Marketing Issues Elective | 3 |
This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source
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Frequently asked questions about Digital Marketing Diploma
How many credit hours is Digital Marketing Diploma at Najran University?
Digital Marketing Diploma at Najran University requires completing 75 credit hours to graduate, spread across 28 courses.
How many years is Digital Marketing Diploma at Najran University?
The study plan for Digital Marketing Diploma spans about 3 years (6 levels/semesters) under the approved plan.
What degree does Digital Marketing Diploma award?
Digital Marketing Diploma at Najran University awards a Diploma degree after completing 75 credit hours.
Is Digital Marketing Diploma offered at other universities?
Yes, Digital Marketing Diploma is offered at at least 3 other universities in the Beseyat database. You can compare their study plans in the "Same major at other universities" section on this page.