Bachelor of Marketing — study plan
- Credit hours
- 131
- Levels
- 9
- Courses
- 47
- Degree
- bachelor
The Bachelor of Marketing study plan at Dar Al Uloom University is an accredited bachelor programme spanning about 5 years (9 academic levels), requiring 131 credit hours across 47 courses of required and elective study. The table below lists the courses and their credit hours for each level.
First Year (Freshman) - First Semester 17 credits
| Code | Course | Credits |
|---|---|---|
| CS 100 | Introduction to Computers | 1 |
| SKILL 110 | Learning Skills | 1 |
| MATH 100 | Elementary Mathematics | 4 |
| PE 101 | Physical Education 1 | 1 |
| ENGL 111 | Oral Communication I | 3 |
| ENGL 112 | Grammar | 2 |
| ENGL 113 | Reading & Writing I | 3 |
| ARAB 101 | Arabic Language Skills | 2 |
First Year (Freshman) - Second Semester 17 credits
| Code | Course | Credits |
|---|---|---|
| MATH 131 | Mathematics for Management I | 3 |
| MGT 101 | Principles of Management | 3 |
| MIS 101 | Introduction to Computer Applications | 3 |
| ENGL 121 | Oral Communication II | 3 |
| ENGL 122 | IELTS Exam Preparation | 2 |
| ENGL 123 | Reading & Writing II | 3 |
Second Year (Sophomore) - Third Semester 18 credits
| Code | Course | Credits |
|---|---|---|
| ACCT 201 | Principles of Accounting I | 3 |
| ARAB 102 | Arabic Language Writing | 2 |
| ECON 101 | Introductory Microeconomics | 3 |
| MATH 132 | Mathematics for Management II | 3 |
| MIS 102 | Principles of MIS | 3 |
| MKT 101 | Principles of Marketing | 3 |
| PE 102 | Physical Education 2 | 1 |
Second Year (Sophomore) - Fourth Semester 18 credits
| Code | Course | Credits |
|---|---|---|
| ACCT 202 | Principles of Accounting II | 3 |
| ECON 102 | Introductory Macroeconomics | 3 |
| FIN 201 | Financial Management I | 3 |
| MKT 210 | Sales Management | 3 |
| OM 211 | Operations Management | 3 |
| STAT 201 | Statistical Methods for Management I | 3 |
Third Year (Junior) - Fifth Semester 17 credits
| Code | Course | Credits |
|---|---|---|
| MGT 310 | Organizational Behavior | 3 |
| MGT 211 | Business Law | 3 |
| MKT 315 | Retail Management | 3 |
| MKT 320 | Services Marketing | 3 |
| SKILL 120 | Critical Thinking & Problem-solving | 2 |
| STAT 202 | Statistical Methods for Management II | 3 |
Third Year (Junior) - Sixth Semester 18 credits
| Code | Course | Credits |
|---|---|---|
| MKT 325 | Marketing Research | 3 |
| MKT 330 | Sales Promotion & Advertising | 3 |
| MKT 335 | E-Marketing & E-Commerce | 3 |
| MKT 340 | Consumer Behavior | 3 |
| ISLM 101 | Introduction to Islamic Doctrine (Fiqh) | 3 |
| ELEC 1 | Elective I | 3 |
Summer Session 9 credits
| Code | Course | Credits |
|---|---|---|
| MKT 351 | Co-operative Work | 9 |
Fourth Year (Senior) - Seventh Semester 0 credits
| Code | Course | Credits |
|---|---|---|
| MKT 352 | Co-operative Work (continued) | 0 |
Fourth Year (Senior) - Eighth Semester 17 credits
| Code | Course | Credits |
|---|---|---|
| MGT 440 | International Business | 3 |
| MGT 449 | Strategic Management | 3 |
| MKT 420 | International Marketing | 3 |
| MKT 450 | Marketing Management Strategy | 3 |
| SKILL 121 | Leadership & Teamwork | 2 |
| ELEC 2 | Elective II | 3 |
This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source
💼 Careers & salaries after graduation
Explore the career paths and expected salaries for Bachelor of Marketing graduates.
Starting salary from 6,000 SAR/month
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Frequently asked questions about Bachelor of Marketing
How many credit hours is Bachelor of Marketing at Dar Al Uloom University?
Bachelor of Marketing at Dar Al Uloom University requires completing 131 credit hours to graduate, spread across 47 courses.
How many years is Bachelor of Marketing at Dar Al Uloom University?
The study plan for Bachelor of Marketing spans about 5 years (9 levels/semesters) under the approved plan.
What degree does Bachelor of Marketing award?
Bachelor of Marketing at Dar Al Uloom University awards a Bachelor's degree after completing 131 credit hours.
Is Bachelor of Marketing offered at other universities?
Yes, Bachelor of Marketing is offered at at least 2 other universities in the Beseyat database. You can compare their study plans in the "Same major at other universities" section on this page.