Diploma in Applied Marketing — study plan
- Credit hours
- 42
- Levels
- 2
- Courses
- 14
- Degree
- diploma
The Diploma in Applied Marketing study plan at Umm Al-Qura University is an accredited diploma programme spanning about 1 years (2 academic levels), requiring 42 credit hours across 14 courses of required and elective study. The table below lists the courses and their credit hours for each level.
Level 1 18 credits
| Code | Course | Credits |
|---|---|---|
| AP1301 | English Language (1) | 4 |
| AP1310 | Islamic Culture | 2 |
| APAM1504 | Principles of Economics | 2 |
| APAM1503 | Principles of Business | 2 |
| APAM1501 | Principales of Marketing | 3 |
| APAM1502 | Consumer behavior | 3 |
| APAM1505 | Principles of Statistics | 2 |
Level 2 24 credits
| Code | Course | Credits |
|---|---|---|
| AP1302 | English Language(2) | 4 |
| AP1202 | Digital Technology | 2 |
| APAM1509 | Principles of Accounting | 3 |
| APAM1506 | Selling Skills | 3 |
| APAM1507 | Service Marketing | 3 |
| APAM1508 | Integrated Marketing Communications | 3 |
| APAM2901 | Cooperative Training | 6 |
This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source
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Frequently asked questions about Diploma in Applied Marketing
How many credit hours is Diploma in Applied Marketing at Umm Al-Qura University?
Diploma in Applied Marketing at Umm Al-Qura University requires completing 42 credit hours to graduate, spread across 14 courses.
How many years is Diploma in Applied Marketing at Umm Al-Qura University?
The study plan for Diploma in Applied Marketing spans about 1 years (2 levels/semesters) under the approved plan.
What degree does Diploma in Applied Marketing award?
Diploma in Applied Marketing at Umm Al-Qura University awards a Diploma degree after completing 42 credit hours.