Range Rover Evoque, Velar axed by end of 2027 as brand moves upmarket

Range Rover has confirmed that the Evoque and the Velar will be retired by the end of 2027, and neither will get a direct successor. Instead of refreshing two of its smallest and most accessible models, the brand intends to push further into luxury territory, with an incoming model — the GT — expected to sit well above them on price. For buyers in Saudi Arabia, that marks the end of the two most attainable routes into the Range Rover badge.

The Evoque has long served as the entry point to the marque, a compact premium SUV aimed at buyers cross-shopping the BMW X1, Audi Q3, Mercedes-Benz GLA and Volvo XC40. The Velar occupied the space just above it, a style-led mid-sizer that competed with the likes of the BMW X4, Mercedes-Benz GLC Coupe and Porsche Macan. Between them, the pair covered a wide band of the premium SUV market that the brand now appears willing to leave behind.

The logic is straightforward. Rather than defend volume in crowded segments where discounting is common, the company is choosing to concentrate on higher-margin products. The GT is described as significantly more expensive than the vehicles it effectively replaces, which signals a smaller, wealthier customer base and a showroom positioned closer to the brand's flagship models.

Saudi shoppers should read this as a narrowing of choice rather than a simple model change. Buyers who want a new Evoque or Velar have a limited window to order one, and it is worth confirming delivery timelines, warranty terms and service packages with the local dealer before committing. Residual values on both models will be worth watching closely; discontinued nameplates can hold up well when demand outstrips supply, but can also soften if parts and specialist support become less of a priority.

For those who prefer to wait, the practical question is budget. The move upmarket almost certainly means a higher entry price, so anyone currently shopping in the compact premium SUV bracket may find the next generation of Range Rover products out of reach — and may end up comparing alternatives from German and Scandinavian brands instead.