Ford has unveiled a concept model that remained out of sight for a long time, reimagining its muscular icon, the Mustang, in the form of a small two-seat pickup truck with a rear bed. The project was developed behind closed doors and kept inside the company's concept vehicles building, before it was finally allowed to come out into the open.
The value of this reveal is that it offers a picture of how a major manufacturer operates when testing ideas that do not fall within its announced business plans. The model combines the character of the well-known muscle car with the rear bed's capacity for practical use, a combination that has long attracted the interest of a limited group of drivers, but has remained marginal in markets such as the Saudi market, which clearly leans toward large trucks or family cars.
This model hypothetically falls within the segment
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