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العربية

Intermediate Diploma of Advertising and Marketing Communication — study plan

Prince Sattam bin Abdulaziz University Applied College (As-Sulayyil)

Credit hours
66
Levels
4
Courses
27
Degree
diploma

The Intermediate Diploma of Advertising and Marketing Communication study plan at Prince Sattam bin Abdulaziz University is an accredited diploma programme spanning about 2 years (4 academic levels), requiring 66 credit hours across 27 courses of required and elective study. The table below lists the courses and their credit hours for each level.

Level 1 15 credits

Code Course Credits
ACCT 1210 Principals of financial accounting 2
ENG 1111 English Language Skills (1) 3
IC 101 Introduction of Islamic Culture 2
ENG 1112 English grammar and vocabulary (1) 3
DAR 1211 Fundamentals of Management 2
CS 101 Introduction to Artificial Intelligence Concepts and Applications 3

Level 2 16 credits

Code Course Credits
DAR 2405 Sales Management 2
ENG 1212 English grammar and vocabulary (2) 3
ENG 1211 English Language Skills (2) 3
MKT 1305 Computer Marketing Applications 2
MKT 1303 ادارة قنوات التوزيع 2
MKT 1204 Principles of Marketing 2
MKT 1201 Communication in Marketing 2

Level 3 17 credits

Code Course Credits
DAR 2401 International Business Management 2
ENG 2311 English Language Skills (3) 3
ENG 2309 English in theworkplace 3
DAR 2501 Customer Relationship Management 2
MKT 1202 Consumer's Behavior 2
MKT 2403 E-Marketing 3
MKT 2402 Strategic Marketing 2

Level 4 18 credits

Code Course Credits
KHALK 2408 Professional ethics 2
MKT 2404 Specialized Reading 2
MKT 2502 Marketing Research 3
DAR 2506 Advertising Agencies Management 3
MKT 2504 Commucative Marketing Content Development 3
COMP 2505 Email advertisement design 3
APPS 2610 Applied training 2

This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source

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Frequently asked questions about Intermediate Diploma of Advertising and Marketing Communication

How many credit hours is Intermediate Diploma of Advertising and Marketing Communication at Prince Sattam bin Abdulaziz University?

Intermediate Diploma of Advertising and Marketing Communication at Prince Sattam bin Abdulaziz University requires completing 66 credit hours to graduate, spread across 27 courses.

How many years is Intermediate Diploma of Advertising and Marketing Communication at Prince Sattam bin Abdulaziz University?

The study plan for Intermediate Diploma of Advertising and Marketing Communication spans about 2 years (4 levels/semesters) under the approved plan.

What degree does Intermediate Diploma of Advertising and Marketing Communication award?

Intermediate Diploma of Advertising and Marketing Communication at Prince Sattam bin Abdulaziz University awards a Diploma degree after completing 66 credit hours.

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