Executive Master of Science (MSc) in Strategic Marketing — study plan
King Abdulaziz University Faculty of Economics and Administration
- Credit hours
- 30
- Levels
- 4
- Courses
- 10
- Degree
- master
The Executive Master of Science (MSc) in Strategic Marketing study plan at King Abdulaziz University is an accredited master programme spanning about 2 years (4 academic levels), requiring 30 credit hours across 10 courses of required and elective study. The table below lists the courses and their credit hours for each level.
level 1 9 credits
| Code | Course | Credits |
|---|---|---|
| MRKP 601 | Contemporary Marketing | 3 |
| MRKP 602 | Advanced Consumer Behavior | 3 |
| MRKP 603 | Digital Marketing | 3 |
level 2 9 credits
| Code | Course | Credits |
|---|---|---|
| MRKP 604 | Financial Aspects of Marketing | 3 |
| MRKP 607 | Marketing Research | 3 |
| MRKP 610 | Integrated Marketing Communication | 3 |
level 3 9 credits
| Code | Course | Credits |
|---|---|---|
| MRKP 611 | Strategic Marketing Management | 3 |
| MRKP 612 | Marketing for Entrepreneurs | 3 |
| ELECTIVE | Elective | 3 |
level 4 3 credits
| Code | Course | Credits |
|---|---|---|
| MRKP 698 | Research Project | 3 |
This plan is transcribed from the university's official source. Always confirm the plan approved for your own cohort before registering. Official source
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Frequently asked questions about Executive Master of Science (MSc) in Strategic Marketing
How many credit hours is Executive Master of Science (MSc) in Strategic Marketing at King Abdulaziz University?
Executive Master of Science (MSc) in Strategic Marketing at King Abdulaziz University requires completing 30 credit hours to graduate, spread across 10 courses.
How many years is Executive Master of Science (MSc) in Strategic Marketing at King Abdulaziz University?
The study plan for Executive Master of Science (MSc) in Strategic Marketing spans about 2 years (4 levels/semesters) under the approved plan.
What degree does Executive Master of Science (MSc) in Strategic Marketing award?
Executive Master of Science (MSc) in Strategic Marketing at King Abdulaziz University awards a Master's degree after completing 30 credit hours.